Creative Resource Group is dedicated to creating, planning and handling advertising (and sometimes other forms of promotion) for its clients. CRG provides an outside point of view to the effort of selling the client's products or services. CRG can also assist in the research, planning, design and production of marketing and branding strategies and sales promotions for its clients.

CRG produces custom and creative solutions for branding and advertising:

- Industry, media research
- Media planning, purchasing
- Creative Services; design and production
- Promotions response tracking